Marketing Insight Blog

    Jenny Kelley

    Recent Posts

    Expanded Online Certifications and Reimbursements Make Digital Marketing Training Accessible and Help Bridge the Technical Skills Gap

    June 09, 2022 by Leave a Comment

    Expanded Online Certifications and Reimbursements Make Digital Marketing Training Accessible and Help Bridge the Technical Skills Gap

    For Immediate Release Marketing Training Room Expands Online Courses and Financial Aid Options to Deepen Digital Marketing Knowledge and Curb the… [Read more...]

    Tagged With: Ohio TechCred, Marketing Training Room, Industry News

    The 12 Keys to Digital Marketing Success

    April 03, 2022 by Leave a Comment

    The 12 Keys to Digital Marketing Success

    Like many industries, digital marketing is constantly evolving and changing. It's hard for everyone to keep up—seasoned marketers, newer marketers,… [Read more...]

    Tagged With: content, Email, Email Marketing, email newsletters, facebook marketing, inbound marketing, influencer marketing, linkedin marketing, marketing automation, SEO Strategy, social marketing, social media strategy, video marketing strategy, PPC

    Data—The Unsung Hero of Customer Experience

    March 28, 2022 by Leave a Comment

    Data—The Unsung Hero of Customer Experience

    It's no secret, the marketers who get ahead today are hyper-focused on the customer experience. Experience-driven marketing puts your customers at… [Read more...]

    Tagged With: B2B marketing, business marketing, data quality, digital marketing, flywheel, inbound marketing, marketing automation, marketing campaigns, marketing goals, online marketing, personalized marketing, reporting, strategic marketing

    CRMs—More Than Your Father's Rolodex

    March 23, 2022 by Leave a Comment

    CRMs—More Than Your Father's Rolodex

    Today, a customer relationship management (CRM) system has simply become the cost of entry into a modern market. It's nearly impossible to run, let… [Read more...]

    Tagged With: CRM, digital marketing

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    I founded this organization in 2002 with the belief that businesses of ALL sizes can have great marketing programs. Our small to mid-sized clients are both B2B and B2C, and span a variety of industries. 

    In 2021 we launched the Marketing Training Room—a natural extension of Front Burner that allows us to reach beyond our legacy clients to help marketers and business owners develop their own skills. 

    Today, we’re a team of mission-driven marketing experts who work together to maximize the career and business success of our students and clients.

    Janalee Silvey | Managing Director and Founder

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