--- title: B2B Marketing Trends for 2019 description: Knowing the most anticipated trends will also play a role in developing a marketing plan for the New Year. image: https://blog.frontburnermarketing.com/hubfs/Imported_Blog_Media/bigstock-Handwriting-Text-Writing-Marke-249189334-300x200.jpg --- [Skip to content](https://blog.frontburnermarketing.com/blog/b2b-marketing-trends-for-2019#main-content) Close - Services - [Strategy Development](https://www.frontburnermarketing.com/strategy-development) - [Content Creation](https://www.frontburnermarketing.com/content-creation) - [Social Media](https://www.frontburnermarketing.com/social-media) - [HubSpot](https://www.frontburnermarketing.com/hubspot) - [BigCommerce](https://www.frontburnermarketing.com/bigcommerce) - [Feedonomics](https://www.frontburnermarketing.com/feedonomics) - [Workflow/Mapping](https://www.frontburnermarketing.com/workflow-strategy) - [SEO](https://www.frontburnermarketing.com/seo) - [Paid Media](https://www.frontburnermarketing.com/paid-media) - 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[FREE AI Audit](https://www.frontburnermarketing.com/free-ai-visibility-audit) - Our Team - [About Us](https://www.frontburnermarketing.com/agency) - [Join Our Team](https://www.frontburnermarketing.com/join-our-team) - Tool Box - [The Spark Podcast](https://www.frontburnermarketing.com/the-spark) - [Academy](https://frontburneracademy.com/home) - [Blog](https://blog.frontburnermarketing.com/blog) - [Our Work](https://www.frontburnermarketing.com/our-portfolio) - [Partner Ecosystem](https://www.frontburnermarketing.com/ecosystem) PHONE HOTLINE: [(440) 829-8831](tel:4408298831)E-MAIL: [info@frontburnermarketing.com](mailto:info@frontburnermarketing.com) [Contact Us](https://ecosystem.hubspot.com/marketplace/website/power-theme-by-maka-agency) Quick results for "{search\_term}" ![](https://blog.frontburnermarketing.com/hs-fs/hubfs/Imported_Blog_Media/bigstock-Handwriting-Text-Writing-Marke-249189334-300x200.jpg?width=300&name=bigstock-Handwriting-Text-Writing-Marke-249189334-300x200.jpg) [Janalee Silvey](https://blog.frontburnermarketing.com/blog/author/janalee-silvey)Dec 18, 2018, 4:31:55 PM1 min read # B2B Marketing Trends for 2019 [Previous](https://blog.frontburnermarketing.com/blog/design-trends-were-sure-to-see-in-2019) [Next](https://blog.frontburnermarketing.com/blog/how-youtube-ads-are-outperforming-those-on-facebook) [![bigstock-Handwriting-Text-Writing-Marke-249189334-300x200](https://blog.frontburnermarketing.com/hs-fs/hubfs/bigstock-Handwriting-Text-Writing-Marke-249189334-300x200.webp?width=300&name=bigstock-Handwriting-Text-Writing-Marke-249189334-300x200.webp)](https://www.frontburnermarketing.com/b2b-marketing-trends-for-2019/handwriting-text-writing-marketing-plan-2019-concept-meaning-sc/)2019 is right around the corner, and marketers are beginning to gather last year's reports to create plans for the year to come. While the highs and lows of the past year's strategy will certainly shape 2019 marketing efforts, knowing the most anticipated trends will also play a role in developing a marketing plan for the New Year. Here are the top B2B marketing trends to expect in 2019: > When is voice search finally going to take over? When do we start auto-generating blog posts? Are we still living in the age of influencer marketing? > > It’s not going to be 2019. > > But we can elucidate on the B2B marketing trends that are not only underway but will grow more impactful in 2019 and beyond. > > **A snapshot of B2B marketing spend** > CMI’s latest benchmark report indicates spending on content marketing is expected to rise. Just 4 percent of B2B marketers will actually decrease their content marketing budget in 2019, while about one-third intend to keep their spending levels static. > > Read more [here](https://www.brafton.com/blog/strategy/11-exciting-b2b-marketing-trends-you-need-to-know-for-2018/), on brafton.com 2019 bodes a lot of opportunity for marketers. The hottest trends of years past like influencer marketing will likely make their way onto marketing plans this year, but there are new technologies and ideas to consider as well. Between last year's marketing reports and this year's trends, organizations will be able to craft a well-rounded marketing plan to meet all their needs in 2019. At Front Burner Marketing we keep up with the latest marketing trends, and have deep experience in creating custom marketing plans for our clients. Find us on [DesignRush](https://www.designrush.com/agency/digital-marketing) or contact us through the link below! [![Contact us](https://blog.frontburnermarketing.com/hs-fs/hubfs/Imported_Blog_Media/Contact-Us-Today-Button-300x100-16.png?width=300&height=100&name=Contact-Us-Today-Button-300x100-16.png)](https://www.frontburnermarketing.com/infographic-13-must-haves-for-your-facebook-site/contact-us-today-button-300x100-4/) ![avatar](https://blog.frontburnermarketing.com/hs-fs/hubfs/Front_Burner_January2020/Images/Janalee-Silvey-Front-Burner-Marketing.jpg?width=290&name=Janalee-Silvey-Front-Burner-Marketing.jpg) [Janalee Silvey](https://blog.frontburnermarketing.com/blog/author/janalee-silvey) [mailto:jsilvey@frontburnermarketing.com](mailto:jsilvey@frontburnermarketing.com) COMMENTS ## RELATED ARTICLES [![FrontBurner\_WHT-1](https://348522.fs1.hubspotusercontent-na1.net/hub/348522/hubfs/FrontBurner_WHT-1.png?width=200&name=FrontBurner_WHT-1.png)](https://www.frontburnermarketing.com/home) We know you've got your marketing stuck on the back burner. 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All Rights Reserved. - Terms - [Privacy Policy](https://www.frontburnermarketing.com/privacy-policy) - [Contact Us](https://www.frontburnermarketing.com/contact-us) ```json { "@context" : "https://schema.org", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "United States", "addressLocality" : "Northfield", "addressRegion" : "OH", "postalCode" : "44067", "streetAddress" : "9821 Olde 8 Road" }, "email" : "info@frontburnermarketing.com", "knowsLanguage" : "en-us", "logo" : { "@type" : "ImageObject", "url" : "https://348522.fs1.hubspotusercontent-na1.net/hubfs/348522/FrontBurner@646x320.png" }, "name" : "Front Burner Marketing", "telephone" : "(440) 829-8831", "url" : "https://blog.frontburnermarketing.com/blog/b2b-marketing-trends-for-2019" } ``` ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "abstract" : "Knowing the most anticipated trends will also play a role in developing a marketing plan for the New Year.", "author" : { "@type" : "Person", "name" : "Janalee Silvey" }, "dateModified" : "", "datePublished" : "", "headline" : "B2B Marketing Trends for 2019", "image" : "https://cdn2.hubspot.net/hubfs/348522/Imported_Blog_Media/bigstock-Handwriting-Text-Writing-Marke-249189334-300x200.jpg", "inLanguage" : "en-us", "keywords" : "[marketing strategy]", "mainEntityOfPage" : { "@type" : "WebPage" }, "name" : "B2B Marketing Trends for 2019", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://348522.fs1.hubspotusercontent-na1.net/hubfs/348522/FrontBurner@646x320.png" }, "name" : "Front Burner Marketing" }, "text" : "2019 is right around the corner, and marketers are beginning to gather last year's reports to create plans for the year to come. While the highs and lows of the past year's strategy will certainly shape 2019 marketing efforts, knowing the most anticipated trends will also play a role in developing a marketing plan for the New Year. Here are the top B2B marketing trends to expect in 2019: When is voice search finally going to take over? When do we start auto-generating blog posts? Are we still living in the age of influencer marketing? It’s not going to be 2019. But we can elucidate on the B2B marketing trends that are not only underway but will grow more impactful in 2019 and beyond. A snapshot of B2B marketing spend CMI’s latest benchmark report indicates spending on content marketing is expected to rise. Just 4 percent of B2B marketers will actually decrease their content marketing budget in 2019, while about one-third intend to keep their spending levels static. Read more here, on brafton.com 2019 bodes a lot of opportunity for marketers. The hottest trends of years past like influencer marketing will likely make their way onto marketing plans this year, but there are new technologies and ideas to consider as well. Between last year's marketing reports and this year's trends, organizations will be able to craft a well-rounded marketing plan to meet all their needs in 2019. At Front Burner Marketing we keep up with the latest marketing trends, and have deep experience in creating custom marketing plans for our clients. Find us on DesignRush or contact us through the link below!", "url" : "https://blog.frontburnermarketing.com/blog/b2b-marketing-trends-for-2019", "wordCount" : "468" } ``` ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Janalee Silvey", "url" : "https://blog.frontburnermarketing.com/blog/author/janalee-silvey" }, "dateModified" : "2022-08-13T14:37:42.740Z", "datePublished" : "2018-12-18T21:31:55.000Z", "headline" : "B2B Marketing Trends for 2019", "image" : [ "https://blog.frontburnermarketing.com/hubfs/Imported_Blog_Media/bigstock-Handwriting-Text-Writing-Marke-249189334-300x200.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.frontburnermarketing.com/blog/b2b-marketing-trends-for-2019", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.frontburnermarketing.com/hubfs/FrontBurner@646x320.png" }, "name" : "Front Burner Marketing, LLC" } } ```