Industry News

    The Importance of Creating Ideal Buyer Personas for Your Company

    August 12, 2020 by Leave a Comment

    The Importance of Creating Ideal Buyer Personas for Your Company

    You market your product or services on your website, through social media, email marketing, newsletters and direct mail, but how much do you really… [Read more...]

    Tagged With: content strategy, customer personas, inbound marketing, Marketing, marketing strategy, personalized marketing, buyer persona

    How to Create a Marketing Plan

    July 21, 2020 by Leave a Comment

    How to Create a Marketing Plan

    Having a well thought out Marketing Plan has quite possibly never been more critical than it is right now as we try to navigate the landscape of an… [Read more...]

    Tagged With: customer experience, customer personas, Google My Business, hubspot, Marketing, marketing automation, marketing budget, marketing goals, marketing plan, marketing platform, marketing reports, marketing strategy, marketing tools

    Tips for Improving Customer Experience

    February 18, 2020 by Leave a Comment

    Tips for Improving Customer Experience

    [Read more...]

    Tagged With: chatbots, Content Marketing, content personalization, customer experience, customer personas, marketing strategy, strategic marketing, Industry News

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    I founded this organization in 2002 with the belief that businesses of ALL sizes can have great marketing programs. Our small to mid-sized clients are both B2B and B2C, and span a variety of industries. 

    In 2021 we launched the Marketing Training Room—a natural extension of Front Burner that allows us to reach beyond our legacy clients to help marketers and business owners develop their own skills. 

    Today, we’re a team of mission-driven marketing experts who work together to maximize the career and business success of our students and clients.

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