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Marketing Insight Blog

Marketing Insight Blog

Janalee SilveyJan 18, 2019 4:46:19 PM1 min read

6 Tips to Maximize Your Email Marketing Efforts

More than 20 years ago email became a mainstream form of communication, and today it's ...
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Janalee SilveyDec 21, 2018 3:35:42 PM1 min read

How YouTube Ads Are Outperforming Those on Facebook

YouTube took a big hit 2017 when ads were running in content that was considered to be ...
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Janalee SilveyDec 18, 2018 4:31:55 PM1 min read

B2B Marketing Trends for 2019

2019 is right around the corner, and marketers are beginning to gather last year's ...
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Janalee SilveyDec 11, 2018 4:45:28 PM1 min read

Design Trends We're Sure to See in 2019

Typefaces and colors come and go, but the design trends this year are more than fleeting ...
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Janalee SilveyNov 30, 2018 2:07:31 PM2 min read

The New Norm in Data and Ethics

In the aftermath of the Cambridge Analytica data breach, there has been a lot of ...
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Janalee SilveyNov 9, 2018 12:21:14 PM1 min read

ABM Has Not Yet Infiltrated Most Marketing Departments... Here's Why.

Account-based marketing (ABM) is more than a fleeting trend. Marketing strategy has ...
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Janalee SilveyOct 26, 2018 8:03:42 AM2 min read

Service Sells: Good Customer Service Boosts Sales

Bargain pricing and free merchandise just won't cut it anymore. The sales culture has ...
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Janalee SilveyOct 19, 2018 10:00:29 AM1 min read

5 Steps to Optimize Your Google My Business Account

Google My Business (GMB) is an useful, but underrated business tool. For those who are ...
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